I read A LOT of blog posts and like most people, I use a variety of devices to do it. At this time I have, a laptop (2), an iPad, and my iPhone, and what I find most often really surprises me.
80% of the blog posts I read are not totally mobile responsive AND you are being penalized by
- a lower ranking,
- a lower domain authority, and whether not your website is showing up in Google searches.
- no matter how good of an SEO strategy you have if your site isn’t mobile responsive it’s all for naught.
To see this many websites who just aren’t getting it really concerns me. This can mean lower readership, lower sales, and a user experience that leaves a lot to be desired.
Answer this honestly: When was the last time you looked at your website on your mobile device? That doesn’t mean getting on and taking care of something like approving a comment, but really looking at what your readers and clients see when they visit your website on mobile view.
- Read a blog post & attempted to comment?
- Tried to opt-in on your phone?
- Tried to fill out your contact form?
- Clicked on your social media buttons?
- Tried to share a blog post on social media?
These are all tests that you should use to check your website for mobile responsiveness. I say at least every 6 months or anytime you make changes to your website.
As I was reading just this morning alone I saw:
- images that wouldn’t load or were not the right size
- no sharing buttons anywhere. I saw several food and/or tech blogs who didn’t have Pinterest buttons or Pinterest sized images on your site. Did you know that most community boards won’t allow you to pin unless your image size is 735 x 1102 or even better 1000 x 1600?
- no commenting section
& that was only after an hour of testing out different sites!
I know this isn’t something new, I mean Google started putting the word out in 2015 so why aren’t people listening? I’m not sure but I’m going to hope that you just don’t know what you don’t know. When I was researching this issue I found lots of articles on “mobile-friendliness”. Here’s a great one I found on Search Engine Journal or this one on Business News Daily.
Here are a few facts:
- More than half of all web traffic comes from mobile devices.
- Google prioritizes mobile pages load speed as a key metric.
- They offer all sorts of free tools to help you achieve complete mobile responsiveness.
Are you tired of trying to find these answers by yourself or you just need a little help knowing what to do and how to do it?
Today I want to offer you this:
A free mobile responsiveness audit of your own website. That’s right I’m offering you a completely free of charge audit. What do you have to do? Sign up below and give me 72 hours and I’ll email you the results! That’s it!
Are You Tired Of Looking A The Same Old Tired Website?
When you visit other websites are you green with envy?
I get it! I love color, all colors, and when I come across a pretty new color palette or an amazing font comes across my desk I start designing in my mind automatically and before I know it I’m putting the changes on my own sites or those of my clients.
I’m going to tell you a secret…
I can trust you, right?
I don’t always practice what I preach! SSHHHHH! Don’t tell anyone, but I struggle with branding because I get bored so easily. You’ve heard me and a whole lot of other experts tell you that consistent branding is necessary for brand recognition, but nobody tells you that IT’S SO DAMN HARD!!!
I’m constantly experimenting and if I could spend my days making graphics I would. That’s my favorite thing in the whole world! Speaking of…Did you know my DIY BLOGGING/TRAVEL site WanderingWebDesigner is having a grand opening sale and now until Jul 31st you can get 30 custom graphics for $30!!! That is a hell of a deal 50% off of the regular price! Better hurry though this amazing offer ends 7-31-19. If you looking for web design tips, travel recommendations, or your just trying to figure it all out by yourself then this is the site for you!
Anyway, back to branding. I get bored easily so changing out designs for graphics or website graphics seems like a necessity to keep my business looking fresh and user-friendly. I love pretty pictures (can you tell) so whenever something catches my eye I have to have it. I have a fabulous subscription to Styled Stock Society where I get all of my images exclusively for this site. I pay a small fee once a year and every month I get so excited to see the new images in the library and there’s no limit. As you can see I’m a huge fan of the flat lay desktops.
The best place to find professional images, videos or music for your website or social media is Shutterstock. You’ll find anything you’re looking for from foodies to fashion. You can use free sites like Pixabay or Unsplash, but free doesn’t always cut it when you need to create consistent & professional branding. As a special gift to you, they are going to give you a 10% discount just for being a loyal reader! Use this link and bump your game up!
Best professional stock images on the market.
Choosing the right imagery & graphics is just as important, if not more important than copywriting, color palettes & font choices. When creating a brand you want your ideal customer to feel a certain type of way when they see your content. Let’s face it, today’s world moves at warp speed and we need to keep up. People no longer read, they visualize and scan so having the right imagery is really the only way we have to stand out and grab attention.
For example, I want my clients here on The Blogging 911 to feel confident & empowered. The way I accomplish this is by connecting the technology to run their businesses and setting up system automation to save time & money while giving their clients & customers great user experience. I work with mostly females because I love what I do so much & I want you to love what you do just as much. It’s life-changing. For me to be a success you need to be successful.
So, Why Is It The Perfect Time For A Re-Design You Ask?
Because when you purchase our design or branding package you don’t just get a fresh, modern look. You get the full experience where you’re in the driver’s seat to your own destiny. Right now, I’m throwing in a lot of Summer bonuses that don’t normally come with the design/branding package.
- A full video tutorial teaching you how to use your new site + a Skype session to answer any additional questions. ($150 value)
- You know that you’re building on one of the best website frameworks on the market thrown in at NO EXTRA COST! ($60.00 Value)
- Your choice of child themes from StudioPress from my theme library (A $49.99 to $149.99 Value).
- Things like SSL Certificates are always included. Provided by Bluehost.
- You also get one full year membership to the website maintenance plan ($149.99 value) so that you can use your new website knowing that someone is there to help, to answer your questions, to keep the site updated and backed up. To hold your hand through the whole process for A WHOLE YEAR!!! Who does that?!?
It’s like having an insurance policy for your website!
You won’t have to:
- Worry about conflicting plugins.
- Worry about backing up your site.
- Worry about updating WordPress.
- Worry about backing up your theme.
- Worry about backing up your plugins.
- Worry about optimizing your database on a monthly basis.
- Worry about running a monthly malware scan twice a month.
If you’re new to WordPress you will receive a detailed video explaining the various parts of your new website and best practices when it comes to using it. Even if you’ve used WordPress you might like to watch it and maybe find out things that you didn’t know.
Another reason now is a great time for a redesign is because we’re in the Summer Slumps, those few months every Summer where people have nothing on their minds but spending time with family & friends, enjoying vacations, or just lounging by the pool! Get ready for the busy holiday seasons now. Create a plan from publishing new content to creating a sales funnel, email sequence or setting up a shopping cart & Facebook ads.
I only work with one client at a time so that I can give them a 100% personal service. So you better hurry, spots fill up fast! A re-design is more cost-efficient than a build because the foundation is already there which means it costs less & takes less time than a standard web design/branding package. Turn around is generally 2 weeks instead of the 4 to 6 weeks it takes to build out from scratch.
Pageviews always decrease during the Summer months.
Which means it’s a perfect time to freshen up that website, dust off the cobwebs, add a much-needed enhancement, upgrade your website security, or just move things around. It’s the perfect time to put a content marketing plan in place.
I’d love to talk to you about your ideas, dreams or wishes! Need something other than web design? Need to connect analytics or maybe set up an email sequence? Check out the shop over at WanderingWebDesigner.com
Right now I’m offering a web design/branding package for over half off the usual pricing! This is for established websites only.
Get a consistent, beautiful new look that will be shared across all platforms.
Have you been dreaming of carving out a brand for your products or services that will turn sales on autopilot!
You better hurry!
I don’t know how long I can afford to keep this pricing!
*This post contains affiliate links. If you purchase I will earn a small commission. It will in no way affect your pricing.
Have you ever thought about what would happen if you were to become incapacitated in some way? Maybe you’ve gotten sick or been in an accident whatever the reason, what would happen to your online business, Facebook groups, or your website?
Would all of your hard work go down the drain within weeks, leaving your readers wondering what in the world happened to you? Sponsored posts have gone unwritten, affiliate earnings abandoned, subscriptions canceled for non-payment and the list goes on.
The effects could be felt for months, even years to come. As a caregiver, I have to worry about these kinds of things all of the time. Not my website, but my life in general. Who can take over in case I can no longer do it. What happens if I get sick or hurt?
There has to be a safety net in place long before that emergency happens or everything you’ve worked for could just disappear. Believe me, I know this first hand. If you haven’t read my story check out my About Page In my personal & business life I use a book called Cellphones Don’t Work In Heaven written by Mark C. Pope & Beverly R. Thompson. It’s a wonderful book and talk about a story! Whew, watch this video! The book covers every aspect of your life, but as a blogger or online business owner, we have another layer of need that just isn’t covered.
So the first step is to make a plan & I’m here to help!
- What Is Considered Critical Website Information?
- How To Gather Your Information
- Picking The Right Person
- Free Downloadable Critical Website Information Guide
- What Is Considered Critical Website Information?
I define this as anything needed to keep your website/business up and running. Everything from your website login credentials to the course you bought. Everything on the list may not be critical, but it’s nice to keep track of everything in one (two, or ten different places). I keep one online and one in my file cabinet.
- Website Url and login credentials
- Email (Gmail, Outlook, etc.)
- Email service provider (Mailchimp, ConvertKit, etc.)
- Your social media platforms
- Premium plugins or extras that will need to be renewed
- How To Gather Your Information
Make a list, make several in fact, but start off with sections such as:
Your website, Social Media, Advertising & Analytics, Scheduling, and Other. You can use any system that works, but remember to include EVERYTHING so it may take you several days/weeks to get it all together. For instance, media storage would include things like Dropbox or Google Drive, but also Evernote, Onedrive, etc. A little bit here, and here, and there. It adds up.
Are you like me and get hit with shiny object syndrome sometimes? I’ll admit this, but only to you. I
sometimes all the time sign up for great services or cheap offers *shush don’t tell my husband!* with all of the greatest intentions in the world and then after chasing two-year-olds, following mom around shutting doors and turning off appliances, working on my clients work, working on my own business goals, plus cooking, laundry, bills most of the time I’ve forgotten by bedtime. Wait, bedtime what’s that? I have courses I’ve bought and never had time to open them up. Tomorrow never comes and pretty soon your inbox rivals your local library in quantity.
I also have two pretty cool tips that can help you keep control of the number of companies allowed into the prime real estate that is your email. The first one is a website called deseat.me. Enter your email address and you will see a list populate with every company that you’ve given your email address to and some that you may not have. Then it gives you a link to go in and delete the account if you choose.
As you can probably guess my email can sometimes get overwhelming. Trying to keep up with several different threads at once confuses my poor damaged brain. (I think that’s why I struggle so much with Facebook! My brain can’t keep up with it.) My friend Nesha from NeshaWoolery.com asked a question in her Facebook Group the Shelancers if we had a plan if something happened to us. It got me thinking about it A LOT I mean face it “we aren’t spring chickens anymore”. She also gave me another hot tip when she shared the tool unroll.me
It will change your life! You sign up for a free account and it will gather every single thing that you are subscribed to. Seriously, every newsletter, every subscription, and roll it up into one big newspaper or magazine. You have the opportunity to unsubscribe from multiple accounts, keep the ones that you want, and have the rest rolled up into one email delivered once a day or even once a week at whatever time you choose! How awesome is that!
My inbox is now full of the people who should be there…my clients. I can still get the newsletters I want. It just keeps them from coming one after another and creating that overwhelmed feeling I mentioned earlier.
- Picking The Right Person
Picking the right person is a trickier matter. You need someone who is both trustworthy & tech-savvy. Maybe you already have a webmaster or V.A. and that would be the perfect option. They already have all of the information right at their fingertips. They should still have a contingency plan in place or you will be playing catch up from the very beginning.
If you don’t have access to an admin or web tech then you are going to have to train someone to literally be you in case of an emergency. I chose my daughter not only because of the top two reasons above but she’s the only one close enough to me that even knows how to turn a computer on and log in! I kid you not! My husband can operate two computers; an ATM and the self-checkout at Walmart.
Keep in mind that they are going to probably be flying blind so hitting them with everything that has to be done in your everyday online business life will most likely have them throwing up their hands in sheer brain overload.
Think of it this way. When an ambulance gets to a wreck they triage the situation. Who is in the most danger or hurt worse. So figure out the bare minimum that can be done to maintain your space and all of your hard work. Teach them starting with the most important and work your way down. At first, I would keep it to your top 5 most important things. Do it for a week at a time and have an alternative. You can always add more in small doses if you have someone willing to go above and beyond. You will owe them big time when all is back to normal for sure!
Just remember THE BARE MINIMUM, they will go back to the real world eventually. Teach them to maintain it, keep it safe, and keep it from having that abandoned feeling some sites whose creator has just ghosted…
Not only should you leave a detailed list of exactly what needs to be done, but you should also schedule some time to show them step by step how to maintain the basics of your website and your business. Use visuals such as calendars or even maps. Blog post→ → Facebook → → Instagram. Whatever works!
Keep your content scheduled AT LEAST a week in advance. I’m not always successful at this, but I do try. I’ve started using “batch days”. I’m sure you’ve seen or heard these words in the last few months. If not, it means to set aside a certain day every month or week to create. One day for content, one day for graphics, or one day for scheduling social media. That way you can stay ahead of the game and if you use the same day every month or week you will never run out!
My problem is trying to think of things that will bring you true value. I know how valuable your time and inbox are and I want you to feel that it was worth it every single time you click that button!
Speaking of value, (see how I did that?)
I’ve done the hard part for you! I’ve created the 13-page download
to create your very own
Critical Information Guide
A place to keep all of that new found knowledge in one simple place.
Print it out, but it in a binder, and keep it in a safe place.
It not only gives you peace of mind, but it feels like a fresh start. Clearing out the old and making room for the new. I want to add that I keep a paper copy of the Critical Information Guide, but I also keep an online version as well. I use LastPass, if you haven’t tried it check it out. Sometimes you just need to see the password, but it’s locked deep in our computer’s memory banks and all we get are ***************. It’s easy with LastPass, also free! It’s a Chrome extension so it’s simple to set up! If you struggle coming up with strong passwords try this free tool by TheBestVPN.com. You can generate strong, unique passwords by simply clicking a button and it’s also free!
That’s it for now!
*This post contains affiliate links. I will earn a small commission of the Cell Phones Don’t Work In Heaven.