Best & Worst Tools For Running Your Online Business

Best & Worst Tools For Running Your Online Business

Each year I am approached by companies wanting me to try their products & services and ultimately share them with all of you. Some have been great additions to my business others have left me disappointed and flummoxed. I thought I would share with you the best & the worst from the past year!

To begin with, I’m going to break it down into 4 categories.

  1. Blogging tools
  2. Social Media
  3. Email Marketing
  4. Running your business

Blogging Tools

As you know (if you have a blog) there is always so much that needs to be done in a short amount of time so anything that I can find that will:

  • Save Time
  • Save Money
  • Improve My Skills

is a Godsend to me. Now, I want to share them with you!

Web Hosting  

I have my own hosting that I provide through Flywheel (owned by WPEngine) which runs $20 a month. We provide fast, secure hosting, free SSL’s, and amazing support. I only have three spots available.

For someone just starting out or on a tight budget I use **Bluehost. I have to say that I have set up hundreds of sites on Bluehost and not once have I ever had a problem. Once upon a time, Bluehost was considered the bottom of the barrel in terms of hosting, but a few years ago they turned it around and I have to say that I’ve been very impressed with how hard they have worked to improve every aspect of their service.

Themes

I have always been a Genesis girl and **Studio Press is the place to get the best themes. A few months ago I had the opportunity to work with **Divi by Elegant themes and I have to say that I absolutely love it! It’s so versatile and easy to use and saves me tons of time. There are so many things included that you hardly need any plugins at all!

Plugins

Listen I know that those sneaky plugins get you where it hurts. I’m sure you have seen the notices in your dashboard ‘get this pro version’, ‘buy this’, ‘do that’.  Nine times out of 10 you don’t need it. There are free plugins for just about anything. My go-to plugins are:

  • Updraft Plus for backing up.
  • Wordfence for security.
  • Jetpack lots of things.
  • Akismet for spam.

If you’re using Genesis then I add:

  • Genesis Enews (optins)
  • Simple Social Icons
  • Simple Social Share

If you’re using Divi

  • Bloom (optins)

All of those are free & if there’s something you want just search the plugin repository.

Free Courses

From WordPress

WP Beginners
Neliossoftware

Hubspot created a blog post with 60 free online courses that you can take to improve your skills. If you don’t follow Hubspot’s blog you really should. There is always so much valuable information.

Would you like to learn more about Facebook ads? Here’s a great post by Insane Growth that explains it all.

Social Media

Social media is the bane of my existence, but it’s also a necessary evil. I build websites and create content with business tips for bloggers, entrepreneurs & small businesses. I get asked to try a lot of different social media scheduling tool and here is my honest opinion.

**#1 For me is Sendible.com. I run three different websites and manage several clients’ social media accounts. Scheduling blog posts and monitoring keywords that I set up, even monitoring my competitor’s social media accounts. If you run multiple blogs or social media accounts

Sendible is the best.

Most places make you pay per account so for three sites I would have to have three different accounts. I would only be able to pick up one RSS feed unless I had three different accounts.

I could not run my business without Sendible!

Sendible is different. I have a set number of services I can set up and it doesn’t matter how many RSS feeds you pick up and auto-posts new pieces. You can schedule them to repeat however many times it’s all completely up to you. I post to five different FB pages for various people and with Sendible I can do it automatically saving myself lots of time.

Then there is **Tailwind

I love using it for Pinterest.

I know I’m not taking full advantage of the features but what I am using I love. BUT  I don’t like them for Instagram. I tried it I really did, but it was just too confusing and I wasting to much time trying to figure it out.

A few years ago I bought a lifetime membership for Grum.co for only $39 and I love it for scheduling Instagram posts. That’s all it does Instagram, but it’s so easy to use. Unfortunately, they are no longer taking on new customers. If I didn’t have this I would make the time for Tailwind, but this one is just to easy and it’s a lifetime purchase.

CoSchedule

I love Co-schedule I really do, but because of the limitations of only having one site on one account, I just can’t justify that expense when I have other options. It offers a boatload of features and it’s easy to use.

There is really no “free” service for scheduling your content. You can use “Publicize” inside your WordPress site and it will automatically post to FB, Twitter, & LinkedIn.

I know that Buffer offers a free version but I’m not sure of its limitations. I’ve always found it too confusing to use.

If you’re going to spend money this is one of the places where I say if you can pay for it then get it. A good social media scheduler can save you loads of time while helping you build your tribe.

Email Marketing

In today’s 24/7, 100mph world if you’re not marketing through email then you’re leaving a lot of money on the table. You should absolutely be sending a welcome email sequence & sending out an RSS to your subscribers.

A few months ago, I was singing the praises of **Engagebay and I learned a very valuable lesson. Sometimes quick decisions can be the wrong decisions. It can send beautiful emails, there are tools for marketing, sales or service. I feel as if it is an excellent platform, but it just didn’t fit my needs. The main problem was the RSS emails. There just wasn’t enough flexibility and I actually sent out a few crazy emails before I gave up.

If you’re running a small business then I cannot recommend Engagebay enough. It’s beautiful, easy to use and handles so many tasks. It’s also affordable. Here is a link to their Youtube channel which has a lot of info about its features. It’s a great platform I just tend to have a problem with change I guess.

So, I’m back at MailChimp and that’s where I’m staying! I know my way around, it’s easy to use (most of the time) and it’s cheap. They have changed things and unless you have a paid account you are limited in what you can do. Such as only having one audience(list), limitations on automation, etc. I pay for The Blogging 911 account and use the free version for Wanding Web Designer & The Diary of an Alzheimer’s Caregiver my other two sites. The paid version runs me $9.63 a month.

Have you seen my the MAILCHIMP EXPLAINED ebook in the 911 Resource Library? It’s just one of the many free resources inside.

 

 

I’ve worked with ConvertKit before and it is easy to use. I didn’t like the design limitations and figure if I’m going to spend $30 a month it needs to have a lot more.

Running your Business

There are several tools that I use every single day to run my business. Some are free (well most are free) but they are still necessary. Tools such as:

  • 17Hats – is an all-around scheduling tool, lead capture forms, templates such as contracts or estimates. It runs $39 a month for all of its features and there are many. I personally only use the free version because I use the templates & lead capture forms (those project inquiry forms you see around here).
  • Acuity Scheduling – If you need an easy way for people to schedule appointments I highly recommend Acuity. Their free version has always been more than enough for me.
  • Asana – This is my project management tool and it keeps me on track when I’m building out a new site, managing other projects or even just things I need to do. There is both a free and paid version and I’ve always found the free version more than enough for my needs.
  • Canva – There is a free version of Canva that works very well. I use Canva almost every single day and I love it for it’s easy to use dashboard, to the free and paid elements like stock photos, icons, frames, colors, and fonts. For this, I splurge and get the paid version so that I can store my own logos, my fonts (up to 25) and my brand colors for $12.95.
  • Google Drive – Also free. I use it to store all of my clients’ assets. I like how easy it is and it works great with Gmail which is another great free tool. I do use the paid version of this and it runs $6 a month and I have tons of storage and it’s easy to use.
  • One Drive – This is part of my Microsoft subscription which is about $7 a month. This is where I keep all of my assets. (Such as stock images, templates, or other graphics).
  • Dropbox – This is where I store all of the backups for my clients & my own personal websites. This costs around $10 but they’ve added a bunch of new features.
  • Screencast-o-matic – This another thing I purchased from Sumo. It was a lifetime subscription for only $39 and I use it whenever I need to make tutorials or other videos where I share my screen. It’s something I purchased on APPSUMO.
  • APPSUMO – is a great place to find great deals on products or services to run your business! They always have freebies or lifetime deals that will save you tons of time and money.

Know some great tools that I might not know about? Let me know in the comments below.

** Means that it is an affiliate link if you purchase a service, with the (**) beside it, means that I will earn a small commission that will in no way affect your cost.

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The Seven Deadly Sins Of Web Design

The Seven Deadly Sins Of Web Design

Designing a well-built website is more than just pretty colors & fonts. There are do’s and don’ts that you need to be aware of. If you spot these don’ts on your own website I’m hoping you will recognize and fix immediately. It will benefit you, your readers, your pageviews and your followers.

#1 FONTS

Fonts that are too small or too light are a pain. I wear glasses and there are times that I can’t even read a piece of content because I literally can not see the font. Compose great headlines, write interesting content and use headline fonts that can grab attention. Also, line-height is an important factor. Give your text room! Big sections on content can overwhelm. Keep sentences & paragraphs short,

Think about it as an elevator. What do you do when the elevator door opens and it’s packed

#2 MOVING SLIDERS

A year or two moving sliders were all the rage, but as with everything else we began to see the drawbacks immediately. Slower sites, annoying movement or site bloat. Today moving sliders are so 2018 and if you’re still using them stop it!

#3 TOO MANY ADS

Listen, you’re never going to get rich running ads on your website BUT they can cost you big time. Site speed is so important these days and ads slow your site WAY DOWN! Not only that they’re annoying when there are so many you can hardly find the content. I assure you, your readers won’t. They will click off faster than you can say WAIT What?

#4 CONTENT OVERLOAD

I know it’s hard to create compelling content consistently (that’s a lot of c’s), but when you use long sentences and even longer paragraphs I can guarantee nobody is going to be reading it. People skim, they no longer read.

The best way to get more eyes on your content and lower that bounce rate is to write short complete sentences. Small paragraphs (no more than five sentences but even better three). Use your headlines correctly and space out your content so that it is easy to read quickly.

#5 BAD IMAGERY

As a designer, I think that imagery is so underrated. In my opinion, it’s the most important part of your content. Finding the right images isn’t easy but with loads of free stock photo sites, it’s a lot easier than before.

Think about your piece of content and find images that say what you mean. By that I mean if you write a post about blogging don’t use an image of a national park or if you’re a food blogger don’t use images that are money-related. I wrote the Essential Stock Image Guide that will show you what to use and where to find them.

#6 CONFUSING CONTENT

This is a little harder to explain, but what I mean is stay within your niche. If you’re a food blogger don’t suddenly throw in a travel piece. Or if you’re a travel blogger don’t suddenly start writing about crafting. It confuses your readers and a confused reader won’t be engaged.

I get it writing about the same things day after day gets boring and there are ways to incorporate different aspects. Maybe as a food blogger, you could write about the food in a city you just visited. Recreate the recipes or even build on it. If you’re a travel blogger write about the culture and display items of local color.

#7 COLOR & FONT HOARDING

This one is a constant fight. I get bored easily and changing things up keeps your site fresh and interesting BUT you can overdo it. Believe me, I can be the Queen of overdoing it. Using the wrong fonts in the wrong places or using too many different font types. Never use cursive in your main content. I seldom use serifs either just because it’s harder to read. A good crisp sans-serif is a great idea for your main font.

Limit yourself to no more than two different ones. You can always use different weights to help your content stand out. The more fonts the slower your site and the more confusing it can be to your reader. #thestruggleisreal

The same thing with color. Limits people! I never use more than three colors and seldom use that many. A good accent color and another to stand out against the rest. Any more can be confusing and choosing your color combinations is important.

It should be based on research for your niche and of course something that you AND your readers will relate to. Color psychology is real and it’s a very important step in the design process. For more information check out this post.

 

BONUS TIP

You should treat your website like the piece of prime real estate that it is. What I mean about is this;

When Google reads a website it goes from left to right just as you would read a book. So it stands to reason that the top left part of your website will be the most important space on the whole site. I’ve made a little illustration to show you exactly what I mean.

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Two Google Analytics Filters Everyone Entrepreneur Should Know About

Two Google Analytics Filters Everyone Entrepreneur Should Know About

Every blogger knows just how difficult it is to build a successful blog. There are so many things that you have to learn about that most people don’t even consider. Things like:

  • Creating graphics
  • Understanding email marketing
  • Social media
  • Branding

and that list goes on and on and on. You know the old joke:

How many hats does an entrepreneur where? ANSWER: All of them!

One thing that isn’t often talked about but is definitely a necessity is analytics. If you do affiliate marketing, sponsored posts or make money off of your site in any way you need to know the stats behind it.

Things like pageviews, unique visitors, bounce rates. Terms like this usually invoke either 1. Your eyes glaze over and you skim the rest of the article or 2. Confusion about what it all means.

Today, I’m going to show you two Google Analytic filters that every blogger should be using as well.

Filters are a way of weeding out the events that you don’t want in your final counts. The first of which is the IP filter. What does this mean? You need to be filtering out your own IP address so that you are not counted along with your other stats. Why you ask? Because without this particular filter you won’t get an accurate picture of how your site is doing.

So, together we’re going to set up an IP filter. It’s really simple so don’t panic!

The next filter we’re going to set up is to keep your analytics from being hijacked. In the video below I show you exactly how to set up both filters.

How can someone hijack your analytics? Well, there’s a little known way of finding out anyone’s GA code. It’s very simple.

  1. Go to your website.
  2. Right-click your mouse.
  3. Choose “Page Source”.
  4. Hit CTRL + F for the find command and type in GA.
  5. Scroll down and you’ll see your own GA code.

There isn’t a way to hide them from this view so the only thing you can do is to add a filter that will keep your GA code safe from hijacking.

Go into your GA account, click on ADMIN>>Filters. Add a new filter and then choose “CREATE NEW FILTER” and give it a name that you will remember.

Scroll down and hit “CUSTOM” and then check the “Include” button. In the dropdown choose HOSTNAME and in the box below type in YOURDOMAINNAME.COM & click save! It’s that easy.

Need a little more help? Try this video I made to show you how to quickly filter out your IP address and including only your own hostname.

Have questions? Let me know in the comments below!

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Why Now Is The Perfect Time For A Re-Design

Why Now Is The Perfect Time For A Re-Design

Pink & gold flatlay desk

Are You Tired Of Looking A The Same Old Tired Website?

When you visit other websites are you green with envy?

I get it! I love color, all colors, and when I come across a pretty new color palette or an amazing font comes across my desk I start designing in my mind automatically and before I know it I’m putting the changes on my own sites or those of my clients.

I’m going to tell you a secret…

I can trust you, right?

I don’t always practice what I preach! SSHHHHH! Don’t tell anyone, but I struggle with branding because I get bored so easily. You’ve heard me and a whole lot of other experts tell you that consistent branding is necessary for brand recognition, but nobody tells you that IT’S SO DAMN HARD!!!

I’m constantly experimenting and if I could spend my days making graphics I would. That’s my favorite thing in the whole world! Speaking of…Did you know my DIY BLOGGING/TRAVEL site WanderingWebDesigner is having a grand opening sale and now until Jul 31st you can get 30 custom graphics for $30!!! That is a hell of a deal 50% off of the regular price! Better hurry though this amazing offer ends 7-31-19. If you looking for web design tips, travel recommendations, or your just trying to figure it all out by yourself then this is the site for you!

Anyway, back to branding. I get bored easily so changing out designs for graphics or website graphics seems like a necessity to keep my business looking fresh and user-friendly. I love pretty pictures (can you tell) so whenever something catches my eye I have to have it. I have a fabulous subscription to Styled Stock Society where I get all of my images exclusively for this site. I pay a small fee once a year and every month I get so excited to see the new images in the library and there’s no limit. As you can see I’m a huge fan of the flat lay desktops.

The best place to find professional images, videos or music for your website or social media is Shutterstock. You’ll find anything you’re looking for from foodies to fashion. You can use free sites like Pixabay or Unsplash, but free doesn’t always cut it when you need to create consistent & professional branding. As a special gift to you, they are going to give you a 10% discount just for being a loyal reader! Use this link and bump your game up!

Best professional stock images on the market.

Choosing the right imagery & graphics is just as important, if not more important than copywriting, color palettes & font choices. When creating a brand you want your ideal customer to feel a certain type of way when they see your content. Let’s face it, today’s world moves at warp speed and we need to keep up. People no longer read, they visualize and scan so having the right imagery is really the only way we have to stand out and grab attention.

For example, I want my clients here on The Blogging 911 to feel confident & empowered. The way I accomplish this is by connecting the technology to run their businesses and setting up system automation to save time & money while giving their clients & customers great user experience. I work with mostly females because I love what I do so much & I want you to love what you do just as much. It’s life-changing. For me to be a success you need to be successful.

So, Why Is It The Perfect Time For A Re-Design You Ask?

Because when you purchase our design or branding package you don’t just get a fresh, modern look. You get the full experience where you’re in the driver’s seat to your own destiny. Right now, I’m throwing in a lot of Summer bonuses that don’t normally come with the design/branding package.

  • A full video tutorial teaching you how to use your new site + a Skype session to answer any additional questions. ($150 value)
  • You know that you’re building on one of the best website frameworks on the market thrown in at NO EXTRA COST! ($60.00 Value)
  • Your choice of child themes from StudioPress from my theme library (A $49.99 to $149.99 Value).
  • Things like SSL Certificates are always included. Provided by Bluehost.
  • You also get one full year membership to the website maintenance plan ($149.99 value) so that you can use your new website knowing that someone is there to help, to answer your questions, to keep the site updated and backed up. To hold your hand through the whole process for A WHOLE YEAR!!! Who does that?!?

It’s like having an insurance policy for your website!

You won’t have to:

  • Worry about conflicting plugins.
  • Worry about backing up your site.
  • Worry about updating WordPress.
  • Worry about backing up your theme.
  • Worry about backing up your plugins.
  • Worry about optimizing your database on a monthly basis.
  • Worry about running a monthly malware scan twice a month.

If you’re new to WordPress you will receive a detailed video explaining the various parts of your new website and best practices when it comes to using it. Even if you’ve used WordPress you might like to watch it and maybe find out things that you didn’t know.

Another reason now is a great time for a redesign is because we’re in the Summer Slumps, those few months every Summer where people have nothing on their minds but spending time with family & friends, enjoying vacations, or just lounging by the pool! Get ready for the busy holiday seasons now. Create a plan from publishing new content to creating a sales funnel, email sequence or setting up a shopping cart & Facebook ads.

I only work with one client at a time so that I can give them a 100% personal service. So you better hurry, spots fill up fast! A re-design is more cost-efficient than a build because the foundation is already there which means it costs less & takes less time than a standard web design/branding package. Turn around is generally 2 weeks instead of the 4 to 6 weeks it takes to build out from scratch.

Pageviews always decrease during the Summer months.

Which means it’s a perfect time to freshen up that website, dust off the cobwebs, add a much-needed enhancement, upgrade your website security, or just move things around. It’s the perfect time to put a content marketing plan in place.

I’d love to talk to you about your ideas, dreams or wishes! Need something other than web design? Need to connect analytics or maybe set up an email sequence? Check out the shop over at WanderingWebDesigner.com

Right now I’m offering a web design/branding package for over half off the usual pricing! This is for established websites only.

Get a consistent, beautiful new look that will be shared across all platforms.

Have you been dreaming of carving out a brand for your products or services that will turn sales on autopilot!

You better hurry!

I don’t know how long I can afford to keep this pricing!

$500

 

 

*This post contains affiliate links. If you purchase I will earn a small commission. It will in no way affect your pricing.

 

 

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Help Your Blog Shine Using Color Psychology

Help Your Blog Shine Using Color Psychology

Colors are everywhere! It’s hard to imagine a world without color, and even harder to measure their impact in our everyday lives. However, the impact is undeniable, and blogging, web design, branding, marketing, and sales are not immune to it. It is well known that colors have an effect on human moods and emotions, which in turn affect decisions and behavior. This effect is the fascinating subject of color psychology and understanding it can be an incredibly useful asset when optimizing your blog.

 

DesignAdvisor has researched this topic and put together an informative infographic on 40 facts about the psychology of color. If you’re looking for ways to boost your blog, it’s well worth considering the color psychology factor. Here are three questions and answer to help you explore this topic and assess how it’s affecting your blog design.

 

What messages are associated with different color?

 

First of all, let’s consider the underlying meanings and messages behind the most frequently used colors:

·         GREEN: Just like grass and trees in nature, the color green gives a message of growth and health. Green is a calm and soothing color with an element of freshness. It works well in the household, finance, agriculture, technology, and energy sectors among others.

·         BLUE: Blue tends to be a firm favorite across the board. Its message is one of peace and tranquillity, and it symbolizes security, trust, reliability, and productivity.

·         RED: The color of passion and excitement, red has been proven to increase the observer’s heart rate in some cases! Red conveys a bold and lively message which can also give a sense of urgency and speed.

·         YELLOW: Bright and cheerful like the sun, yellow is an energetic color which speaks of competence and intelligence. It can even arouse hunger pangs making yellow an ideal color for food outlets and catering businesses.

·         ORANGE: Another warm and energetic color, orange sends a message of confidence, enthusiasm, and ambition. It is popular with technology and healthcare brands.

·         PURPLE: The color of royalty, purple symbolizes wealth, power, authority and sophistication. It is often used in the health and beauty industry, for anti-aging products, as well as in finance and various other industries.

·         PINK: This attractive color’s message is one of warmth, sensitivity, sincerity, respect, and sophistication. It also gives the sense of possibilities.

·         BROWN: Brown is a solid and earthy color. It works well if you want to convey a message of ruggedness and durability.

·         BLACK: Black is a classic – ever elegant and sophisticated, often giving the message of wealth and luxury as well as carrying the weight of power and authority.

·         WHITE: White is the ultimate symbol of purity and perfection, and it also gives a fresh and clean look. It works wonderfully as an accent color.

Do my color choices align with my blog’s intended message?

Now that you know the ideas and feelings commonly associated with each color ask yourself how your blog’s color scheme matches up. Have you chosen shades that correspond to your blog’s themes and messages you’re trying to convey? Perhaps your chosen colors have been sending a contradictory message all along. Now might be a great time to rethink your blog design with color psychology in mind. Perhaps after reading this far, you feel convinced that you have chosen the right colors, but for some reason, your readership response is not as high as you would like it to be. If this is the case, here is a bonus question for you to consider.

What color is my CTA button?

Who would have thought that the color of your call to action button can make a huge difference to the number of clicks you are likely to get? Indeed, case studies have confirmed that simply changing the color of the button can cause a marked improvement. Whether you are asking your readers to subscribe to a newsletter, sign up for an ebook or perform another desired action, it’s all about visibility and standing out on the page. The colors which work best for a CTA button are usually orange, red, yellow or green. So what color is yours?

For more information on color psychology in branding and digital marketing, check out the infographic below!

The Color of Psychology

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35 WordPress Hacks That Will ROCK Your World

35 WordPress Hacks That Will ROCK Your World

 

  • This first one came to my attention after helping a friend create a new website. She was going through her web hosting company every time she signed on to her website. When you want to log in to your website you can type in your URL and then add /wp-admin/ to the end of it and you will be taken to your login page. For instance, to sign on to this site you would go to https://theblogging911.com/wp-admin/.

 

  • A page is a static piece of content. It’s like a web page. It isn’t dated, nor does it show up in any sort of RSS feed. Great uses for pages are your ABOUT page, RESOURCES page, CONTACT page. A post is a dated piece of content that gets pushed out to your RSS feed. It’ll show up in readers. It also is categorized and tagged in your database differently than a page.

 

  • If you look at the top of your posting page you will see a tab that says “SCREEN OPTIONS” (See image below 1.). There you can decide what you want to see on your posting page. You can change it whenever you like and it includes things like plugins that you may want to use. Such as SEO by Yoast or CoSchedule. You can also choose whether you show an excerpt, you can turn your comments off and on, use the distraction-free writing functionality, turn off sharing buttons, even whether or not you use the featured image.

 

  • edit-post-the-blogging-911-wordpress

 

  • The next tab which is the “HELP” tab while give you instructions for writing posts, inserting media, etc. (Image 2)

 

 

edit-post-the-blogging-911-wordpress-1

 

  • On your posts page if you have “LAYOUT” checked you can decide what kind of page you want to create. On mine, I can use the “Default page” which will be whatever I have checked for your general layout (sidebar, no sidebar, right sidebar, left sidebar). My other choices are: Archive, Blog page, Category Index, or a Landing Page. You can make any or all completely different from each other. (image 3)

 

 

2017-03-23_li

 

  • You can also choose to make a post or page public or private. You can even make a post or page password protected. Like the resource library for this site. When you sign up for my email list you get a password which allows you access to the resource library.  (image 4).

 

edit-post-the-blogging-911-wordpress-3

 

  • You can also schedule posts in the future in case you are away. (image 5).

 

edit-post-the-blogging-911-wordpress-4

 

  • Write an excerpt (activate it in the post screen option) to customize how your post appears around the web. If you are using an SEO plugin, it’s called the meta description. One difference between the two: The excerpt box will display if you have your blog posts set to an excerpt format, whereas the SEO meta description usually only shows up in Google search results or in places where you share the link (like on social). The excerpt will show up in RSS feeders (if your website is set to only show excerpts).

 

  • Under the “SETTINGS” tab on the left under “READING” set your how your article looks in a feed to summary and only send out excerpts in your newsletters. If you send the whole thing out no one will have a reason to come to your site. (image 6).

 

reading-settings-the-blogging-911-wordpress

 

  • You can always change the permalink (URL) of your post by clicking on the edit button right beside the permalink (URL) (image 7).

 

edit-post-the-blogging-911-wordpress-5

 

  • If you want to decide exactly how much text is shown of a post on the front page. Then use the jump break (image 7). It will stop the text and add a read more tag. (#16)

 

edit-post-the-blogging-911-wordpress-4
edit-post-the-blogging-911-wordpress-6

 

  • Trying to get rid of preformatted text by highlighting and using the eraser button. (image7). (#7)
  • The toolbar can do a lot of things quickly as you can see on image 7. I’ve already mentioned two the rest are as follows:
  1. Bold text
  2. Format text (H1, H2 etc. If you are not using these you should be.)
  3. Underline text
  4. Is to justify text
  5. Change the color of the text just highlight the text you want to change and enter the HEX number).
  6. Change the color around the text.
  7. I mentioned above
  8. Insert icons of different things like hearts, diamonds, etc.
  9. Decrease the indention
  10. Increase the indention.
  11. Undo
  12. Redo
  13. A list of keyboard shortcuts.
  14. Show/hide the bottom part of the toolbar
  15. Proofreads your writing
  16. Mentioned above
  17. Break a link
  18. Add a link
  19. Insert text/image to the right
  20. Center the text/image
  21. Left-justify the text/image.
  22. Insert a horizontal line across the page
  23. Quote button to accent parts of your text.
  24. Numbered list
  25. Bulleted list.
  26. Strike through text, example: She is was
  27. Italics.

 

edit-post-the-blogging-911-wordpress-7

 

  • When creating menus you can use not only pages and post but categories & external links as well. Example: On your menu, you could have “STORE” and it could take you to another site altogether. Or you could have a tab marked “RECIPES” and have it take you to all of the recipes on your site.

 

  • Under the “SCREEN OPTIONS” that I mentioned earlier you can set it to show your bio at the end of a post or page. You can change the wording by going to “USERS” & “EDIT”.

 

  • If you are using Genesis and many other themes you can create an archive page of all of your posts. I use a plugin called “CLEAN MY ARCHIVES” and I only have to place the shortcode [clean-my-archive] and it will post my archives. I also use a plugin called “GENESIS 404” which lets me create my own 404 PAGE (the page someone gets when they type in an error or there is a broken link). On my 404 page is a list of all of my posts so that readers can quickly find what they’re looking for. If you don’t have Genesis then you can go here for instructions on how to create your own Archive index page.

 

  • If you go to “SETTINGS” “DISCUSSION” you can blacklist anyone you want by
  • simply entering their email. This will prevent them from being allowed to comment. (Trolls & bullies). You can also filter out comments by “trigger” words.

 

  • Go to “SETTINGS” “READ” to change the number of posts that show up on the front page.

 

reading-settings-the-blogging-911-wordpress-2

 

  • Change your media sizes to fit parameters that you choose by going to “SETTINGS” “MEDIA”

 

  • If you have Genesis you can go to “GENESIS” “THEME SETTINGS” to enable breadcrumbs which are a small bit of text showing the reader where they are on the website. If you don’t have Genesis you can use this plugin.

 

  • Not only can you upload images but also Powerpoint presentations, pdfs, word docs, and now Google docs on your website. Just upload them just like an image. Just insert them where you want them with a link.

 

  • Trying to get images side by side? You can go to Picmonkey and Canva and make a collage or you can simply go to the “TEXT” view and insert this bit of code that will allow you to make columns. There are also plugins that will help you as well.

 

  • What to create columns on your blog post? On your post or page edit screen and click the text view. Use the following instructions to create columns on your Genesis theme. Here is a great list of Columns plugins by Elegant Themes.

    2 columns

    <div class="one-half first">This is the 1st column</div>
    <div class="one-half">This is the 2nd column</div>

    3 columns

    <div class="one-third first">This is the first column</div>
    <div class="one-third">This is the 2nd column</div>
    <div class="one-third">This is the 3rd column</div>

    4 columns

    <div class="one-half first">This is the 1st column</div>
    <div class="one-fourth">This is the 2nd column</div>
    <div class="one-fourth">This is the 3rd column</div>
    <div class="one-fourth">This is the 4th column</div>
  • Use the WordPress APP to respond to comments, check stats, and even write posts.

 

  • Use the find link content tool when creating links. When the link box pops up, just hit the arrow and choose “find existing content”. Then you can search or browse your posts for the link(image 8).

 

  • Go to “SETTINGS” “GENERAL” and fill in the first two blanks for your website title and tagline. This is what will show up in Google Search.

 

  • Fill out the “USERS” profile completely.

 

  • Change the name of your “UNCATEGORIZED” category to something custom by going to “CATEGORIES” find “uncategorized” click “QUICK EDIT” and change the name to whatever you’d like it to be.

 

  • Create a FAVICON (the small image at the very top. Mine is the pink square that you see at the very top. I use a plugin called Favicon by RealFaviconGenerator Plugin. Once you’ve installed the plugin go to APPEARANCEE” “FAVICON” Insert a picture of your choice 260 x260 (Use Picmonkey) and it will generate it for you. Save it and you will have to clear out your browser then go back to your site and your favicon should be there.

 

  • Put a search bar where it is visible on every page. I suggest the top, but sidebar and footer are fine.

 

  • Put an email sign up form in at least three places on every page. Because there are so many different size devices. Chances are some of them will not show up so it is imperative to have it at multiple points.

 

 

  • Stop saying you wrote a blog. It’s annoying. You write a “BLOG POST” on your “BLOG”.

 

  • Put up sharing buttons even if you’re not on that particular platform. Just because you aren’t utilizing it doesn’t mean that your reader isn’t. You may get new readers from the exposure.

 

  • When creating a link the rule of thumb is. If it’s a link to somewhere else on your site you shouldn’t open in a new window. If it’s a link to another site then you should definitely check the box that says “OPEN IN NEW WINDOW”.

 

  • Don’t use CAPTCHA it’s annoying and people will avoid it altogether. The WordPress plugin Akismet works great.

 

Want even more awesome WordPress tips? Check out the infographic I recently created!

wordpress-hacks-that-rock-your-world

 

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