Meet This Month’s Woman In Biz Joanne Calvacca

Meet This Month’s Woman In Biz Joanne Calvacca

Meet Joanne Calvacca
 

Welcome to the 12th edition, that’s right it’s been one full year of the Women In Biz feature that runs the 1st Sunday of every month. This month’s featured client is Joanne Calvacca.

I met Joanne virtually a few years ago in our Women of Midlife group and we’ve worked together on quite a few projects and it’s always such a fun time. Joanne is hilarious and we always have a good time working together spending way to much time on the phone laughing or venting whichever is needed. She has been flying the not so friendly skies for many years and some of her stories are so funny I’m sure you can imagine!

She is also a certified nutritionist and she’s a coach who teaches midlife women how to lose weight through hormone recovery. I recently tried her 4 weeks 10lb Take Off Challenge and lost 13lbs! She’s a ball of energy and always in motion! Visit her site DetoxStew.com. She created the Just Fly Girl programs to help women feel better going into midlife and beyond.

Tell us a little bit about you 

I was born with wanderlust! So being a Flight Attendant was the perfect solution. But I am also a Nutritionist and I love helping women combat weight gain, fatigue and brain fog through correct food choices even with a busy lifestyle and living out of a suitcase!

What made you first decide to build a blog or website? How long have you had your site?

Ever since I was a little girl, writing has always been a passion of mine. To be able to sit down and pour out your heart with words and share with the world is a wonderful feeling. I have been blogging for over 10 years!

What is your niche?

Weight loss through Hormone Recovery

Of all of your blog posts or pages on your site which is your favorite?

My article on Adrenal Fatigue! This is a common ailment with aging women and most don’t even know that’s what they suffer from and how easy it is to turn it around.

What is your favorite social media platform and why? 

I just love Facebook! I think it’s a great platform to communicate and form groups with like-minded women.

Do you find WordPress easy to maneuver or do you avoid the back end like the plague?

I think its easy, but like anything, there is a learning curve.

Is your site a business that makes money or a passion that makes your heart sing?

Both!! It’s a passion that makes my heart sing and brings me income. When your job is your passion, it’s not a job anymore.

If you use your site for business what do you sell or what service do you provide?

I am a nutrition coach specializing in weight loss through hormone recovery. I help aging women combat weight gain, fatigue, sleepless nights and everything in between that comes with hormonal imbalance, through correct food choices and lifestyle changes.

What is one thing you’d like people to know about you?

I love helping people and I love to travel! Wait… I think I said that in my airline job interview 33 years ago! My favorite quote is “There is no better exercise for your heart than reaching down and helping to lift someone up.”

Find Joanne here as well!

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Meet Kelly McKenzie, This Month’s Woman In Biz!

Meet Kelly McKenzie, This Month’s Woman In Biz!

Welcome to the eleventh edition in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are current or former clients of mine who have inspired me over the years and I think they will inspire you as well.

This month I want to introduce you to a client & friend (actually I’ve become friends with all of my clients in some way or another) Kelly McKenzie! I can still remember the first time I ever visited Kelly’s blog “Just Typikel” isn’t that an awesome name? You only have to read a couple of blog posts and it will become abundantly clear just how you got its name! Normal things don’t happen to Kelly.

Anyway, she had written a post called, “How My Sister Mothered My Children When I Couldn’t,” that was an instant kick in my gut. You see, Kelly lost her husband when her children were just babies really and this post was about how her sister took over when she couldn’t and how grateful she was for her then and now.

When I was 7 years old my father was very sick and spent several weeks in the hospital. So that she could give my father all of her attention my aunt came and took my two brothers and myself to her house hundreds of miles away for about two months maybe a little longer. At 7, it seemed like years.

Her post brought all of that back for me and I realized how much love, understanding, and compassion that my aunt showed to us. She cooked our meals, washed our clothes and dried our tears when home seemed so far away and never, not once, did her or my uncle lost their patience with us. I had to call her that day and tell her how thankful for being exactly what we needed at that time and that I loved her dearly and then I contacted Kelly and our friendship began!

I know you’ll love her just as much as I do!

Tell us a little bit about you 
I’m a quirk magnet. Things happen to me that don’t usually happen to others. I delight in sharing these by writing about them. My husband passed away when our two were 16 months and three and I’ve devoted my energy to ensuring that their lives aren’t defined by the early demise of their dad. He’d expect nothing less.
What made you first decide to build a blog or website? How long have you had your site? 
I joined an online writing group when my youngest went off to college. My brother read one of my pieces and said I’d be a perfect fit for the Canadian online newspaper he wrote for. I applied, was picked up and then exposed to weekly newspapers across Canada. Readers were intrigued by my stories and wanted more so I started to blog. I started Just TypiKel in 2013.
What is your niche?
Humor. I mostly write about how my two survived being raised by me and also about my type-A, even quirkier than me, my 97-year-old mother.
Of all of your blog posts or pages on your site which is your favorite?
I’d have to say the post about the “tell us about your family” project at preschool. My then 3-year-old son shared that I “drank vats of wine,” forced him to “only watch chick flicks” and that I was 62. That was 21 years ago. And no, my mother did not have me at 14.
What is your favorite social media platform and why? 
Instagram. I’m writing a book on the 10 years I worked with Mom in her Vancouver Asian antiques store (believe me, there are stories) and have cut back on the blogging of late. I use Instagram to do a quick post, keep folks interested and curious and to hopefully engage more followers.
Do you find WordPress easy to maneuver or do you avoid the back end like the plague? 
I’m getting better at it and dreading it less. However, I can’t imagine doing it without Rena on standby.
Is your site a business that makes money or a passion that makes your heart sing? 
Definitely a passion. I love to write. Time melts away … I can sit down at 10:00am and emerge to find it dark outside and the dog demanding her dinner.
If you use your site for business what do you sell or what service do you provide?
I don’t receive a dime blogging. However, it has led me to write the book which I hope will soar into the world.
What is one thing you’d like people to know about you? 
Share a secret with me and I’ll take it to the grave.
Find her on her website Just Typikel (kellylmckenzie.com)
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Meet Claudia Schmidt! This Month’s Woman In Biz #12

Meet Claudia Schmidt! This Month’s Woman In Biz #12

Welcome to the eleventh edition in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are current or former clients of mine who have inspired me over the years and I think they will inspire you as well.

This month I want to introduce you to a client & friend (actually I’ve become friends with all of my clients in some way or another), but Claudia is a Warrior Queen in my book. She has beaten Breast Cancer and continues to inform and educate the rest of us.

SHE is the reason I remember to get my mammogram every year. She was also a great comfort when momma was diagnosed with Metastatic Breast Cancer. She talked me off of the ledge many times (figuratively not literally). Anyway enough from me I want to tell you about her and her website MYLEFTBREAST.NET

Tell us a little bit about you 
I’m an empty nester wife and mom with two kids in their early 20’s, a marketing executive with my own very successful marketing consulting firm, and a blogger, where I write about my experience since life with breast cancer in 2010.
What made you first decide to build a blog or website? How long have you had your site? 
I got breast cancer in January of 2010 and decided to write about it afterward so that I could help other women who were going through breast cancer with what I learned from my own experience going through chemotherapy, reconstruction, and life after breast cancer. I’ve been blogging on and off for 10 years.
What is your niche?
My niche is my experiences during and after my breast cancer diagnosis in 2010. I write about how its impacted my life for both the good and the bad.
Of all of your blog posts or pages on your site which is your favorite?
The one I wrote about how my parents disowned me when I was 19 and what I learned from the experience. https://myleftbreast.net/2014/09/becoming-a-parent-changed-the-way-i-saw-my-own-parents.html/

and the one that is most relevant to anyone who has just been diagnosed with breast cancer is this one: The 7 Things I Wish I Knew When I Was First Diagnosed With Breast Cancer

What is your favorite social media platform and why? 
My favorite social media platform is Facebook, although lately, I have a love/hate relationship with it. I love the fact that I can reach others with breast cancer about my experience and I like the fact that people can connect with me easily. I hate the fact that FB is so annoying and changes its rules almost every month!
Do you find WordPress easy to maneuver or do you avoid the back end like the plague? 
I have no idea how it works, other than doing a blog post. Rena does all the back end stuff for me. I love the way it looks but it’s a bit confusing!
Is your site a business that makes money or a passion that makes your heart sing? 
It makes my heart sing, but I haven’t monetized it as I want to reach as many women with my message of empowerment about how to deal with breast cancer as possible and don’t want to make money off of anyone else’s cancer.
If you use your site for business what do you sell or what service do you provide?
I don’t use my blog for my business, but as a resource for women who have been recently diagnosed with breast cancer. I share my experiences with them so that they can learn from what I went through.
What is one thing you’d like people to know about you? 
That I’m a very independent woman who loves her family, her work and her life.
Isn’t she amazing! Head over to her website MYLEFTBREAST.NET. We are all either a survivor of breast cancer or no someone who has. One of my favorite sayings is “Knowledge Is Power”.
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Meet Jennifer Mowrer! This Month’s Woman In Biz #11

Meet Jennifer Mowrer! This Month’s Woman In Biz #11

Welcome to the eleventh edition in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are current or former clients of mine who have inspired me over the years and I think they will inspire you as well.

Jennifer or Jenn as I call her is a woman who has experienced hardships but you would never know it to talk to her. She is not only innately kind, but she also lives a life geared toward health and wellness & they are her middle names!

From hula hooping to mindful eating she definitely practices what she preaches. She offers healthy recipes, hula hoop classes, Food Over Medicine classes & she is the creator of Meet Your Energy Body Program. She also offers Reiki & health coaching. If you’re about getting healthier this year you should definitely pay a visit to MY ENERGY SHIFT.

Tell us a little bit about you

I offer a variety of services to promote healthy living. I offer classes to help people transition to a plant-based diet. Locally, I also do Reiki sessions and hula hoop classes.

What made you first decide to build a blog or website? How long have you had your site? 

I have had my site for about 2 years. If a business is to thrive and grow, a website is essential.

What is your niche?

Healthy living and plant-based eating and recipes.

Of all of your blog posts or pages on your site which is your favorite?

My blog page in general where I share a variety of plant-based recipes and other tips to help people live the healthiest life they can live.

What is your favorite social media platform and why?

Facebook only because I am most familiar with it. I want to get into Instagram too at some point but I am not as comfortable with that platform.

Do you find WordPress easy to maneuver or do you avoid the back end like the plague?

I have no problem posting blogs and updating my pages. I am not as comfortable when it comes to the more technical aspects of WordPress like SEO.

Is your site a business that makes money or a passion that makes your heart sing?

It’s a passion right now. I make a little money, but definitely have to supplement my income.

If you use your site for business what do you sell or what service do you provide?

Reiki sessions, hula hoop classes, Food Over Medicine classes [LINKS ABOVE]

What is one thing you’d like people to know about you?

I have learned so much in the past few years about how to live the healthiest life I can. I think many of the things I share on my blog are not commonly known and are certainly not mainstream. Educating others is a passion.

Would you like to get healthier with Jennifer? Find her here:

FACEBOOK | INSTAGRAM | WEBSITE

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Women In Biz #10 Barbara Harmon

Women In Biz #10 Barbara Harmon

Welcome to the tenth in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are current or former clients of mine who have inspired me over the years and I think they will inspire you as well.

Barbara Harmon or Barb as I call her is a lovely woman who never fails to bring a smile to my face. She has faced hardships that many of us couldn’t even imagine but has somehow remained a beautiful, positive woman who looks toward the future with curiosity and excitement.

She recently became an ex-pat when she and her husband decided to have the grandest of adventures by moving to Pézenas, a small village in the south of France.! I am so jealous I have to admit but one day I’m determined to sit under the Eiffel Tower with her having a coffee and some great conversations.

Tell us a little bit about you

I’m a wife, mother, gram, retired cosmetic exec, entrepreneur, blogger, and now a full-time expat in Pézenas, France.

What made you first decide to build a blog or website? How long have you had your site? 

I started my first blog (The French Elements) in 2007 to tie in with an online business. Within months it became more of a journal than a business blog. It was a place to share family life, travel, hopes, dreams, and of course, goals as well as product. When my youngest son passed in 2015, I closed my shop and put the blog to bed. The passion for both was gone. In 2016, Chasing The Next Chapter was birthed.

What is your niche?

I’m a Gemini which pretty much says it all. Niche?… Travel, fashion, food, fun: and now I can add writing about life in a small, medieval village in France.

Of all of your blog posts or pages on your site which is your favorite?

I’m partial, so it’s difficult to choose a favorite, but post wise it has to be the series of posts titled You Know It’s Hot When. These are annual posts that began when I was writing my first blog. The inspiration was summer in Arizona, hell on earth. My favorite page, hands down, is The Journey Begins. If I ever need encouragement, I re-visit this page as it illustrates how far we’ve come. With grit, determination, and a whole lot of prayer, we achieved a life-changing goal in a short period. We became truly serious about moving overseas in October 2018. In June 2019, we realized that dream/goal when we moved to France. It was an incredible amount of work (STRESS) but worth every gray hair.

What is your favorite social media platform and why?

Instagram! It’s so easy (almost too easy) to quickly reach a variety of people with just a picture, a few words, and of course, the famous hashtag. IG has broadened my horizon and provided the opportunity to connect with folks around the globe—people I would never have ‘met.’ I wish there were fewer sponsored ads, though!

Do you find WordPress easy to maneuver or do you avoid the back end like the plague?

I have a love/hate relationship with WordPress, Rena. I’m always excited when I can make a change to the site, but most of the time, I’m sending you an email titled ‘HELP’ because I’ve screwed something up trying to do it myself. All I can say is, “Thank God; you respond quickly and with a smile.”

Is your site a business that makes money or a passion that makes your heart sing?

It’s a passion that does make my heart sing, but I also use it as a ‘work’ tool. Several years ago, I re-visited freelance writing (I found my voice—once more) and added a section titled Articles with a variety of my published work. It’s easy for an editor to quickly get a feel for my style by reading through a few pieces. I’m pleased to say, I’ve built some strong relationships and traveled to some exciting locations via this page!

If you use your site for business what do you sell or what service do you provide?

Well, my site isn’t monetized (those ads/pop-ups drive me crazy), but a freelance writer usually receives some type of compensation for articles written, so I ‘sell’ my voice.

 

What is one thing you’d like people to know about you?

I can spot a fantastic bargain a mile away.

Would you like a little more of Barbara? Find her here:

FACEBOOK | INSTAGRAM | PINTEREST | WEBSITE

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Lois Alter Mark Women In Biz #9

Lois Alter Mark Women In Biz #9

Welcome to the ninth in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are current or former clients of mine who have inspired me over the years and I think they will inspire you as well.

Lois Alter Mark is a travel guru and a fantastic adventurer. Her site Midlife At The Oasis is a buffet of locations and events from around the world. You can also find her on USA Today’s Travel Section. She’s a lovely woman with a great sense of humor and I just know you’re going to love her!

Tell us a little bit about you

I’m a New Yorker who has been living in San Diego for more than 20 years. I’ve been married for 38 years and have two kids — a son who recently got married and a daughter who’s getting married next year. I have a master’s degree in public relations and I worked for Liz Claiborne, MGM and WBZ-TV in Boston but journalism was always my first love and I became a freelance writer when we got our first dog — a chow chow named Sophie — and I wanted to stay home with her. I was a contributing writer for Entertainment Weekly for more than a decade and wrote for many women’s magazines. I started my first blog in 2009 and, because of it, was chosen by Oprah Winfrey as one of her Ultimate Viewers. I accompanied her to Australia on the trip of a lifetime, and that whole experience still feels surreal to me.

What made you first decide to build a blog or website? How long have you had your site? 

I started Midlife at the Oasis in 2013 because I wanted to show women that turning 50 could be a new, exciting chapter in their life. I won 3 BlogHer Voices of the Year People’s Choice Awards and was named Humor Writer of the Month by Erma Bombeck Writers Workshop, all after 50 and of which I am so proud. I didn’t start travel writing until my kids were grown and out of the house, and I wanted women to see that age was not a barrier to fulfilling your dreams.

What is your niche?

Somehow, I’ve become a travel writer although you wouldn’t really know that from my blog — which is another reason I’m gearing up to have Rena help redesign my site. I write 7 travel articles a month for Forbes and a few more for USA Today 10Best, so my blog has become more of a place for me to lead readers to my travel writing and also write my book and movie reviews (I’m a member of San Diego Film Critics Society), some personal essays (I love writing those but don’t really have the time anymore) and sponsored lifestyle posts.

Of all of your blog posts or pages on your site which is your favorite?

IHmmm. I guess https://midlifeattheoasis.com/life-as-i-see-it/self/forget-aging-gracefully-im-planning-to-age-gratefully/ and https://midlifeattheoasis.com/travel/meaning-of-family-travel/. One of my all-time favorites, though, is called “Amster-damn.” It helped me win Blogger Idol but it seems to have mysteriously disappeared from my site so you can read it here instead: https://www.huffpost.com/entry/amsterdamn-family-travel_b_5112088

What is your favorite social media platform and why?
I’ve made so many real-life friends on Facebook who I’m lucky to be able to spend time with because of all my traveling. I do wish I could get off Facebook, though, because I am disgusted by Mark Zuckerberg and what he’s doing to this country and the elections, but I really enjoy the interaction and getting to keep up with my friends around the world. If someone makes a new Facebook-like platform, I will change. I use Twitter for news and I enjoy scrolling through Instagram every now and then but, honestly, social media has become exhausting and my personal Facebook page is the place that feels most authentic and, well, social to me.

Do you find WordPress easy to maneuver or do you avoid the back end like the plague?

AVOID! And, thanks to Rena, I can!

Is your site a business that makes money or a passion that makes your heart sing?

It would be great to make money from my blog but that’s never been my priority for it and I refused to clutter up my site with ads. I really just want to write and share the things I love.

If you use your site for business what do you sell or what service do you provide?

I don’t sell anything!

 

What is one thing you’d like people to know about you?

I have stepped out of my comfort zone so many times since turning 50 (I’m now 60!) and done things I never dreamed of, like snorkeling in the Great Barrier Reef, riding through Joshua Tree National Park on the back of a motorcycle, caring for elephants in Thailand, talking intimately about marriage and divorce with the Samburu women in Kenya, navigating the trains on a solo trip to Germany. I am grateful for these amazing experiences and want other women to know that if I can do these things, they can , too! I would love for readers to join me at http://midlifeattheoasis.com, https://www.forbes.com/sites/loisaltermark/#5bbe639f72f3 and https://www.10best.com/local-experts/lois-alter-mark/

Would you like a little more of Lois? Find her here:

FACEBOOK | INSTAGRAM | PINTEREST | TWITTER | WEBSITE

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