Two Google Analytics Filters Everyone Entrepreneur Should Know About

Two Google Analytics Filters Everyone Entrepreneur Should Know About

Every blogger knows just how difficult it is to build a successful blog. There are so many things that you have to learn about that most people don’t even consider. Things like:

  • Creating graphics
  • Understanding email marketing
  • Social media
  • Branding

and that list goes on and on and on. You know the old joke:

How many hats does an entrepreneur where? ANSWER: All of them!

One thing that isn’t often talked about but is definitely a necessity is analytics. If you do affiliate marketing, sponsored posts or make money off of your site in any way you need to know the stats behind it.

Things like pageviews, unique visitors, bounce rates. Terms like this usually invoke either 1. Your eyes glaze over and you skim the rest of the article or 2. Confusion about what it all means.

Today, I’m going to show you two Google Analytic filters that every blogger should be using as well.

Filters are a way of weeding out the events that you don’t want in your final counts. The first of which is the IP filter. What does this mean? You need to be filtering out your own IP address so that you are not counted along with your other stats. Why you ask? Because without this particular filter you won’t get an accurate picture of how your site is doing.

So, together we’re going to set up an IP filter. It’s really simple so don’t panic!

The next filter we’re going to set up is to keep your analytics from being hijacked. In the video below I show you exactly how to set up both filters.

How can someone hijack your analytics? Well, there’s a little known way of finding out anyone’s GA code. It’s very simple.

  1. Go to your website.
  2. Right-click your mouse.
  3. Choose “Page Source”.
  4. Hit CTRL + F for the find command and type in GA.
  5. Scroll down and you’ll see your own GA code.

There isn’t a way to hide them from this view so the only thing you can do is to add a filter that will keep your GA code safe from hijacking.

Go into your GA account, click on ADMIN>>Filters. Add a new filter and then choose “CREATE NEW FILTER” and give it a name that you will remember.

Scroll down and hit “CUSTOM” and then check the “Include” button. In the dropdown choose HOSTNAME and in the box below type in YOURDOMAINNAME.COM & click save! It’s that easy.

Need a little more help? Try this video I made to show you how to quickly filter out your IP address and including only your own hostname.

Have questions? Let me know in the comments below!

Best Scheduling Tools For Your Business

Best Scheduling Tools For Your Business

 

When you run your own business or online hustle you know how crazy busy you are ALL THE TIME. You’re trying to wear a million hats. Everything from accounting and bookkeeping to graphic design and website maintenance.

Then you get these free webinars and downloadable goodies that you never seem to be able to make the time for. Courses, that will make you millions or ebooks that will make you the queen of social media and you have to have it right this second. Shiny New Object Syndrome has gotten me quite a few times.

Then when you FINALLY sit down to map out your strategy you realize that you’re going to have to have help and that’s all there is to it. No matter what we may think there are only 24 hours in a day and 7 days in a week. Some things need a personal touch and others can be automated.

That’s what I want to talk about today AUTOMATION, particularly social media automation.  I’m here to help. I am here to tell you.

  • What options are out there
  • What they offer
  • What they don’t
  • How much it’s going to cost you

That way you can decide on the right tool with the right options at the right price. Here it goes in no particular order:

Where you see the (*) sign denotes affiliate links. If you purchase through these links you may save some money and I’ll receive a commission or receive discounted or free services. It will not affect your price except for instances of discounts given.

*Sendible

sendible

Sendible is a one-stop social media scheduling tool for agencies. If you’re doing social media management this is the perfect tool for you. I’ve been using the program since the end of November and I love how easy it is to set it and forget it. All you have to do is set up your feed (http://yourwebsite.com/feed). Not only does it display WordPress, but also: Blogger, WordPress.com, TypePad, Medium and even more!

Pegged as a social media productivity tool, Sendible has over 20 integrations with key social media networks, blogs, social sharing sites and even the communication tool, Slack. Sadly, they recently announced that they can no longer schedule to Pinterest and that’s a big issue for me.

The thing that I love most about this is being able to schedule for both of my websites at the same time. I’m using the ADVANCED plan and you can connect up to 100 social media platforms and have 4 users.

The Content section of the dashboard is a gold mine as it houses your content suggestions, RSS feeds, and the content library where you can store evergreen content you can use again and again, or the content you simply want to keep for later. The tool will search the web for articles on relevant topics for your business and can be sorted by influencers as well. You can also subscribe to the RSS feeds of your favorite blogs and news sites, then share posts automatically as soon as they’re published or approve them before they go out.

All posts are edited in the intuitive Compose Box where you can select the social network you’re posting to (you can select multiple if you wish), and schedule them as far ahead as you like. Sendible’s sophisticated algorithms can also predict the most optimal times to post on your social media networks to maximize engagement. What’s more, you can group social media posts by theme and queue them to go out at random times – this is ideal for shares from other websites and content that’s not time-sensitive.

Plans & Pricing

  • Lite – $49 per month, 1 user, and 20 services
  • Advanced – $199 per month, 4 users and 100 services
  • Pro – $499 per month, 10 users and 300 services
  • White Label – fully customized dashboard with API access, contact for pricing.

Sendible offers a 30-day free trial for all plans.

Cons:

  • No longer schedules for Pinterest.
  • It’s a little pricey for an entrepreneur or small business owner, but for Social Media Consultants and Managers, this could save you a TON of time!

Pros

  • Integration with all key social networks (Facebook, Twitter, LinkedIn, Instagram, Google+) and blogs (Medium, WordPress, Blogger.com).
  • Makes it easy to keep your social media calendar busy with an RSS Feed poster, content suggestions, in-built content library and easy access to the design tool, Canva.
  • Bulk-scheduling content with images via uploading a CSV file.
  • Has handy automation tools that drive engagement and increase your following on Twitter and Instagram.
  • Visually stunning and accurate reports that can be created in 15 minutes or less, plus the ability to create custom reports with your logo and the modules you need.
  • User permissions and team workflows are easy to set up.
  • Mobile app available for iOS and Android.

 

*Planable –

Planable is another great tool for the social media manager or consultant. These companies make it simple to take care of multiple sites all at the same time saving you time and money. We get in the habit of saying “oh it’s just my time” I’m spending and I’m saving all of that money but that’s the wrong way to look at it. Your valuable time is money lots and lots of money. If you charge $50 an hour and you charge two hours to schedule posts for a whole month, but it actually takes you 5 hours to do the scheduling you’re wasting $150 every single month which comes to $1800.00 in lost revenue every single year.

With Planable you can add your social media platforms and the platforms of all of your clients and manage it all from one central dashboard.

Planable is the command center of social media campaigns, bringing all of your people and content in the same place. It’s a platform that allows agencies, social media managers, freelancers, marketing and communication teams worldwide to create social media campaigns and exchange feedback in the most visual way.

We started Planable out of our own need for better social media collaboration. Every single social media project we were ever involved was complete chaos in terms of collaboration. We were using spreadsheets for social media content review, PowerPoints for showcasing content to clients, Dropbox or G Drive for transferring files, fake Facebook pages for previewing content, Buffer or Hootsuite for scheduling it once it was approved. This mishmash of tools was confusing. Feedback was scattered across back and forth emails. And the exercise of imagining how a carousel or link post is going to look like after publishing on Facebook, Twitter, Instagram or LinkedIn was simply frustrating.

 

As of now with Planable you can have:

  • Your social content in the same place, perfectly organized and visually rich
  • Preview the content exactly like it would look after publishing so no misunderstandings can happen
  • Feedback exchange and real-time iteration
  • Approvals, with one single click, dead simple
  • Schedule, to all your social pages, on Facebook, Twitter, Instagram and Linkedin

Here’s a short video about the platform:

 

 

Pros:

  • With everyone in the same place content can be completed, scheduled, and approved at a much faster pace.
  • See the content the content as it’s going to look on social media so no surprises later.
  • They offer a great free plan as well as several options for larger businesses.

Cons:

  • Does not connect to WordPress
  • Cannot schedule on Pinterest

Bonus:

Planable is offering my readers an awesome discount on new services for up to 10 people.

Use the coupon code: “planable-loves-rena”  to save 33% FOR LIFE!!!

 

MAHER POST FACEBOOK GROUP POSTER

Do you need to post to Facebook groups regularly? Up until now, you could only post to groups that you own or are an administrator for. No more! Now you can post to groups that you belong to where posting is allowed saving you loads of time.

The pros that I’ve noticed right off the bat are:

A ONE-TIME PAYMENT! NO MONTHLY FEES! If you’ve been using scheduling tools you know that the monthly fees are a big hit to your income and they continue to go up and up every single year. I remember in 2014 I was paying roughly $8 a month, now in 2019, I’m paying $50! I love the idea of paying once and done! They have three plan sizes to choose from.

Features:

Post to groups you’ve joined without having to be an admin!

Schedule Your Posts

Post whatever you like!

Option to post now or schedule

Option to repeat post

Live preview of posts

Schedule Reports

Post to multiple accounts at the same time

Post to Pages, Set Delay, …

Safe for work, Free from Bans

BASIC PLAN
  • Use with 1 Facebook account
  • Upload Images & Videos
  • 24/7 email support
PLUS PLAN
  • Use with 3 Facebook accounts
  • Upload Images & Videos
  • 24/7 email support

 

CoSchedule

coschedule-pricing

CoSchedule is another of my favorites and one I used until recently. The fact that it is a WordPress plugin sold me on its features in the beginning, but I quickly found out that there is so much more to it. They have added some great bonuses like saved templates, headline analyzer tools, and so much more.

You can schedule everything from your WordPress post page and never have to leave your own website. You can schedule social media for Facebook, Twitter, Google+, Linkedin, Pinterest, and now Instagram. CoSchedule is a plugin that gives you an editorial calendar right inside your website’s backend. You can schedule all of your social media as soon as you finish your post.

coschedule-for-solopreneurs

Pros: 

  • You can save loads of time by scheduling all of your social media posts right inside your WordPress dashboard.
  • Create social media templates that you can use over and over again saving you even more time.
  • Lot’s of extra features like keyword search and headline analyzer.

Cons:

  • Pricing – after a recent price hike (and canceling the affiliate program) it has become out of reach for most entrepreneurs or small business.
  • Features for smaller packages are a bit limited.

Grum.co

grum-scheduler

Grum is an Instagram scheduler only, but its one of the best I’ve ever seen. I use it to schedule all of my Instagram posts. It’s very easy to use and you can have several Instagram accounts on the same Grum plan. Its intuitive dashboard makes it easy to schedule and add hashtags or the verbiage of your choice from any computer (not just mobile).

grum-scheduler-1

Pros:

  • Allows you to schedule Instagram straight from your computer vs. mobile only.
  • Pricing is very reasonable.

Cons:

  • Can only schedule on Instagram.

Hootesuite

 

hootesuite-1

Next is Hootsuite.com. I use them for some of my clients and while at first, it was extremely overwhelming it did become easier the more familiar I became with it. I like that I can schedule posts for more than one account at a time. That saves me lots of time. They do offer lots of free resources to help learn more about social media marketing and how to use Hootesuite. The next step up is a paid subscription where you can hook up 10 social media accounts for $9.99 a month.

plans-social-media-marketing-management-dashboard-hootsuite

HootSuite offers a free plan and with that allows you to hook up three social profiles, basic analytics, content scheduling, limited content suggestions, lead-capture campaigns, you can hook up two RSS feeds, access to 150 free and paid APPS, online help center, and FREE social media courses!

Buffer.com

buffer-a-smarter-way-to-share-on-social-media

I think that Buffer is a great product for the price. It’s the only one I’ve seen lately that still allows you to pin to Pinterest. As you can probably tell, Pinterest is a biggy for me. It offers a free account where you can hook up to 3 social media accounts (not including Pinterest) and their bigger plan runs $10 a month and does let you schedule to Pinterest.

Boardbooster

https-boardbooster-com

Boardbooster is a Pinterest only social media scheduling tool. I like it because it’s easy to use offers not only pinning capabilities but also will clean up your boards for you with their “Pin Doctor” feature. It’s very affordable and starts out only $5 a month and their other features are only .01 a pin. There is also a looping feature that will repin over and over.

https-boardbooster-com-pricing

Schedule pins

directly from native Pinterest® app or website. read more

Streamline group board contribution

Effortlessly contribute to group boards with campaigns

Improve pin quality

Test your pins for broken links, duplicates, and more

Clean up your boards

Split a board or remove all unwanted pins in one click

Host top quality group boards

Rank your contributors on performance, volume, and more

Optimize your strategy

See your best performing boards, best time to pin, and more

Social Oomph

social-oomph1

Social Oomph says that it can boost your social media productivity — it doesn’t have to be a manual time-consuming process! Twitter, Facebook, Pinterest, LinkedIn, Tumblr, RSS feeds, blogs, and Plurk! Easily schedule updates, find quality people to follow, and monitor social media activity!

After searching their website for over 20 minutes I couldn’t find anything about the price. They do have a free version that will schedule for Twitter only, but their Premium plan (price unknown) includes everything (even Pinterest).

MavSocial

MavSocial is not one that I’m very familiar with, but it seems to have pretty good reviews and is not crazy expensive like some of the others out there. It doesn’t schedule to Pinterest, but it does publish to Instagram and even YouTube.

pricing-for-social-media-management-software-mavsocial-1

IFTTT

Last but not least is IFTTT. It stands for “If This Then That” meaning if this happens then I need you to do that. I’ve recently become a convert to IFTTT. I’m still learning about it, but it works by creating “Applets” much like Zapier’s Zaps. You can hook up your Instagram, Facebook, Google Docs, Evernote and much, much more and while this won’t deal with all of your social media I like it for the organization that it provides. It makes my OCD mind very happy. I can have emails automatically put into a spreadsheet, a doc, or even on Evernote. It is a free service.

manage-services-ifttt

The Top Social Media Scheduling Tools That Will Save You Loads Of Time & Help You Rock Your Social Media Marketing Plan

The Top Social Media Scheduling Tools That Will Save You Loads Of Time & Help You Rock Your Social Media Marketing Plan

 

Social media scheduling the bain of existence for any blogger or small business owner! We need it, but we grow to hate the time suck that it becomes. Hour after hour of creating the perfect graphic, adding the correct links, knowing the correct sizes, and knowing when the best time to schedule them can quickly become a nightmare that never seems to end.

Until you find the perfect social media scheduling tool and then it flies by without much of a second thought. The only question is: which is the perfect social media scheduling tool. The answer would depend on what your particular needs are. Here is a list of the tops 13 social media scheduling tools, how much they cost, and a basic list of what they do or not do:

SENDIBLE

sendible

Top of the list is Sendible. Everything about this service screams quality. Sendible offers you a wide range of features that come with excellent usability and most importantly, allows you to manage your social media campaigns and daily tasks with ease, speed, and accuracy. The platform has a slick and intuitive user interface which is insanely easy to use and navigate around.
Pegged as a social media productivity tool, Sendible has over 20 integrations with key social media networks, blogs, social sharing sites and even the communication tool, Slack.
As a social media marketer, it’s tough to continuously source and create fresh content and this tool helps you keep your editorial calendar busy.
The Content section of the dashboard is a gold mine as it houses your content suggestions, RSS feeds, and the content library where you can store evergreen content you can use again and again, or the content you simply want to keep for later. The tool will search the web for articles on relevant topics for your business and can be sorted by influencers as well. You can also subscribe to the RSS feeds of your favorite blogs and news sites, then share posts automatically as soon as they’re published or approve them before they go out.
All posts are edited in the intuitive Compose Box where you can select the social network you’re posting to (you can select multiple if you wish), and schedule them as far ahead as you like. Sendible’s sophisticated algorithms can also predict the most optimal times to post on your social media networks to maximize engagement. What’s more, you can group social media posts by theme and queue them to go out at random times – this is ideal for shares from other websites and content that’s not time-sensitive.

sendible1
Visual content is as important as ever and so it should be simple to add to your strategy. With Sendible, you can upload images, source them via URL, add them from your team’s DropBox or Google Drive as well as source royalty free images on Google and Flickr – all without any tab-switching. Sendible also supports adding video to Facebook, Twitter, and YouTube.
Sendible has developed a few handy automation tools. On Twitter, users can set up automatic replies (tweets or DM’s), retweets and welcome messages – all super useful if you’re running a campaign with a unique hashtag, promotion or participating at an event. But the recently developed Instagram automation tool is miles above what Hootsuite and other tools offer as it automatically searches for posts with a hashtag and likes them. It’s also possible to automatically follow the profile of the post and unfollow them if they don’t follow you back in 24 hours!

sendible2
Visual content is as important as ever and so it should be simple to add to your strategy. With Sendible, you can upload images, source them via URL, add them from your team’s DropBox or Google Drive as well as source royalty free images on Google and Flickr – all without any tab-switching. Sendible also supports adding video to Facebook, Twitter and YouTube.
Sendible has developed a few handy automation tools. On Twitter, users can set up automatic replies (tweets or DM’s), retweets and welcome messages – all super useful if you’re running a campaign with a unique hashtag, promotion or participating at an event. But the recently developed Instagram automation tool is miles above what Hootsuite and other tools offer as it automatically searches for posts with a hashtag and likes them. It’s also possible to automatically follow the profile of the post and unfollow them if they don’t follow you back in 24 hours!

sendible3

The tool also has CRM functionality that lets you create contact lists within the app. Think Twitter Lists, but for all social media networks in one place.
All in all, Sendible focuses on being the most efficient social media marketing tool that takes away the pain from repetitive tasks, giving us more time to plan and analyze findings.

Plans & Pricing

  • Lite – $49 per month, 1 user, and 20 services
  • Advanced – $199 permonth, 4 users and 100 services
  • Pro – $499 per month, 10 users and 300 services
  • White Label – fully customized dashboard with API access, contact for pricing.

Sendible offers a 30-day free trial for all plans.

Pros

  • Integration with all key social networks (Facebook, Twitter, LinkedIn, Instagram, Google+, Pinterest) and blogs (Medium, WordPress, Blogger.com).
  • Makes it easy to keep your social media calendar busy with an RSS Feed poster, content suggestions, in-built content library and easy access to the design tool, Canva.
  • Bulk-scheduling content with images via uploading a CSV file.
  • Has handy automation tools that drive engagement and increase your following on Twitter and Instagram.
  • Visually stunning and accurate reports that can be created in 15 minutes or less, plus the ability to create custom reports with your logo and the modules you need.
  • User permissions and team workflows are easy to set up.
  • Mobile app available for iOS and Android.

Cons

  • No free plan, but a 30-day trial is available
  • Geographic keyword monitoring isn’t always accurate

CoSchedule

CoSchedule is another of my favorites and the one I have been using on a daily basis. The fact that it is a WordPress plugin is what sold me on its features in the beginning, but I quickly found out that there is so much more to it. They have added so many great bonuses like saved templates, headline analyzer tools, and so much more. Pricing for CoSchedule starts at $30 (if paid annually, $39 for monthly), but they also offer ways to cut that price down. For every referral, you get 10% off and if you write a review they will knock off 50% of your monthly subscription price for a whole year!

You can schedule everything from your WordPress post page and never have to leave your own website. You can schedule social media for Facebook, Twitter, Google+, Linkedin, Pinterest, and now Instagram! With every post, I schedule for all of these platforms for the day the post goes live, the day after, a week after, a month after and then every other month for a year. I also take advantage of the templates so that all I have to do after applying the template is to change out the images! Fifteen minutes and each post is scheduled for a whole year!

Grum

The next one on my list is called Grum.co.  Grum is a third-party tool that allows you to publish photos on multiple accounts at the same time and schedule all your posts for the week ahead. You can go on a holiday trip for a few weeks or take a day off – all of them will be published automatically by schedule. You don’t even need to take your phone out of your pocket.

They provide 3-days free trial with unlimited photo sharing and no credit card required for everybody.
Then it’s only $9.95 USD for 2 accounts (combo); $3.95 USD for 3-5 accounts (each); $2.95 USD for 6+ accounts (each) per month. http://grum.co/pricing. I snagged mine by purchasing through SumoApp for $49 for lifetime access. I have four accounts (I use it for my clients as well as myself) and I schedule mine a month at a time. It’s very simple to use, but it’s only for Instagram nothing else.

grumimage1

 

Hootsuite

Next is Hootsuite.com. I use them for some of my clients and while at first, it was extremely overwhelming it did become easier the more familiar I became with it. I like that I can schedule posts for more than one account at a time. That saves me lots of time. They do offer lots of free resources to help learn more about social media marketing and how to use Hootesuite. The next step up is a paid subscription where you can hook up 10 social media accounts for $9.99 a month.

HootSuite offers a free plan and with that allows you to hook up three social profiles, basic analytics, content scheduling, limited content suggestions, lead-capture campaigns, you can hook up two RSS feeds, access to 150 free and paid APPS, online help center, and FREE social media courses!

hootesuite

Buffer

Buffer is a bit confusing to me, but it is one of those necessities that all bloggers and small business have to have. They do offer a free plan as well as paid subscriptions. Below is a list of their features for each plan.

buffer1

Tweetdeck

Tweetdeck this is another program that I hadn’t experienced before. So after signing up I have to say it’s rather addicting. I like that it reads in “real time”. It’s easy to use and looks a lot like Hootesuite without the benefit of connecting other platforms. It’s strictly a Twitter tool.

I found this on their website explaining what they do: The most powerful Twitter tool for real-time tracking, organizing, and engagement. Reach your audiences and discover the best of Twitter. Again, I couldn’t find any pricing so once again I’m assuming that it is free!

tweetdeck1

Mass Planner

Mass Planner Scheduling and Complete Automation for Facebook, Google+, Pinterest, Twitter, Tumblr, LinkedIn and Instagram. Here are some of their features:

Features and Benefits

Facebook, Google+, Twitter, Pinterest, Tumblr, LinkedIn and Instagram at your fingertips

Schedule posts on all social platforms

Use Mass Planner to schedule all your social media updates on Facebook, Google+, Twitter, Pinterest, Tumblr, LinkedIn and Instagram from one single dashboard. You can schedule your posts on your Social Profiles, Groups you belong to or Pages you manage.

They have a standard plan which runs $9.99 a month and a premium plan for $19.95 a month.

Social Oomph

Social Oomph says that it can boost your social media productivity — it doesn’t have to be a manual time-consuming process! Twitter, Facebook, Pinterest, LinkedIn, Tumblr, RSS feeds, blogs, and Plurk! Easily schedule updates, find quality people to follow, and monitor social media activity!

social-oomph1

Sprout Social

Sprout Social is another media management, but these may be for bigger companies than the blogger or small business owner. Their Premium plan starts out at a steep $99 and goes all the way up to $1500 a month.

sprout-social1

CrowdBooster

With Crowd Booster unlimited Tweets & Facebook
Social is 24/7, but you get to sleep. Load your Tweets and posts in Crowdbooster, and use our optimal time insights to give your audience consistently engaged with your great content.

Engage with your audience at the best time based on what they’ve learned from your data, they will inform you of the best time to tweet, post, who to follow, and when to engage with your audience. When I went to their website to check the pricing they were was a note that they weren’t taking on new clients. Well okay…moving on!

 

crowdbooster1

IFTTT

Last but not least is IFTTT. It stands for “If This Then That” meaning if this happens then I need you to do that. I’ve recently become a convert to IFTTT. I’m still learning about it, but it works by creating “Applets” much like Zapier’s Zaps. You can hook up your Instagram, Facebook, Google Docs, Evernote and much, much more and while this won’t deal with all of your social media I like it for the organization that it provides. It makes my OCD mind very happy. I can have emails automatically put into a spreadsheet, a doc, or even on Evernote. It is a free service. The image below is a screenshot of my own personal Applets. Check it out there’s something there for everyone!
manage-services-ifttt

BOARD BOOSTER

I like this software because it works in the background and you actually forget that you’re using it. It’s that good. They offer a free version that will get you 1,000 pins, but once you hit that mark you have to, as they say, “shit or get off of the pot!”

It’s easy to set up. You just set up some secret boards and you pin to those boards and it will post them at the best times. I haven’t tried any of the other features yet. I just renewed my subscription with them after reaching 1,000 which took me about 6 months, if not longer.

Here is a list of its features and the cost.

Pin Mover helps you split or clean up large boards. It finds all pins that match your criteria and moves them to a board that you specify. The first order is FREE. The following orders charge a penny a pin based on the number of pins moved.

This tool will test pins on your boards, identify 9 common problems like broken links and content duplication, and help you fix them. Pin Doctor charges a penny a pin. You can order a test for just a few boards, and limit the test to the most recent pins.

I loved the free version and at only $5 a month I’m willing to give it a try!

Take your Pinterest® boards to new heights with BoardBooster!

Schedule pins

directly from native Pinterest® app or website. read more

Streamline group board contribution

Effortlessly contribute to group boards with campaigns

Improve pin quality

Test your pins for broken links, duplicates, and more

Clean up your boards

Split a board or remove all unwanted pins in one click

Host top quality group boards

Rank your contributors on performance, volume, and more

Optimize your strategy

See your best performing boards, best time to pin, and more

boardbooster

IN CONCLUSION –

No one tool will do it all, but with the amount of free and affordable choices, social media automation can take a lot less time with a lot fewer headaches. I use a combination of CoSchedule, Grum, Hootesuite, IFTT, Buffer, and Board Booster.

There is no way that I could include all of the social media scheduling tools on the market. These are at the top of that food chain. If you know of others or you want to tell us about the program you prefer to us put it in the comments below.

*This post contains some affiliate links. If you sign up for services I will earn a small commission or a percentage off of my monthly subscription rate. It will not affect your cost in any way.

 

The Essential Guide To Email Service Providers & A Great Time Saving Hack!

The Essential Guide To Email Service Providers & A Great Time Saving Hack!

 

to-email-service-providers-a-great-time-saving-hack820x500-1

Email service providers another thing that we have a love/hate relationship with. It’s one of the necessary evils for the successful blogger or small business owner. If you’re not collecting subscribers you are probably living under a rock. Subscribers are the new marketing currency, more so than even page views and Facebook likes. There are lots of companies to choose from and they range from fairly simple to stab your eyes out with a toothpick technical.

If you just want a basic RSS feed then it’s as easy as 1, 2, 3. If you want to create a newsletter that rivals then you may have to take a few more steps to create a newsletter that gets read instead of sitting in someone’s inbox collecting dust. There is so much to consider.

  • The perfect time to send
  • The subject line that makes people want to open it.
  • A post that is pleasing to the eye AND gets all of your information across.
  • There’s A/B testing
  • Email sequences
  • content upgrades

No matter where you are in your online business you probably have a relationship with an email service provider. Below is a list of the top companies along with features and pricing.

Top Email Service Providers

      • Mailchimp

        – Is terrific for beginners because it is one of the few that offer a free plan for beginners with a small subscription list. The forever free plan lets you send emails up to 2,000 subscribers. Although, one of the drawbacks of the free plan is no customer support. They paid plans that start out at $10 and go all the way up to $450 depending on the number of subscribers and the number of emails that you send out on a monthly basis.

        ConvertKit

        – Is for the serious email marketer. They provide excellent customer support, landing pages, forms, automation rules, lots of great tutorials, and unlimited emails. The price is $29 a month for up to 1,000 subscribers. One of the many benefits of using ConvertKit is that each subscriber is only counted as one no matter how many lists they belong to.

        Aweber

        – $19 a month up to 500 subscribers. Offers unlimited emails, automation, segmenting, analytics, customer support, sign up forms, integrations, image hosting, 6,000 stock images, 700+ template.

        Constant Contact

        – The most comprehensive of email subscription services. Includes lots of free add-ons such as surveys. Lots of templates and great analytics. Starts at $20 a month for up to 500 subscribers. Offers a 60-day free trial. email templates, analytics, easily upload your list from Excel, Gmail, Outlook and more.

        Active Campaign

        –  Unlimited sending, email marketing, marketing automation, sends newsletters, chat & email support, & up to 3 users. Starts off at $9 for up to 500 subscribers.

        Mad Mimi

        – Probably best known for its simplicity. Starts at $10 a month for up to 500 subscribers.

        Streamsend

        – Packages start at $20 a month for up to 1250 subscribers. Offers professionally designed, mobile-ready templates, smart message delivery, advanced marketing automation and segmentation, video in email, social sharing, and personalized support.

        Infusionsoft

        – This service is for the serious email marketer. It’s a robust platform that starts off at $199 a month for up to 2500 subscribers. The downfall for this service is that it also requires a “Kickstarter” (a professional to help set it all up)and the cheapest one of these is $999. I’ve heard both good and bad about Infusionsoft. It gets high marks for its reliability and automation, but not very user-friendly (hence the need for a Kickstarter). As a matter-of-fact, it is often called by its nickname “ConfusionSoft”.

        Ontraport

        -ONTRApages web pages, email templates, powerful CRM, and SMS marketing automation to get you started right. This is more in the league of Infusionsoft and with a price point of $79, a month for up to 1,000 contacts may be a better alternative.

        17Hats

        – Then there are programs like 17 Hats which does EVERYTHING and I do mean everything. From workflows, emails, and lead capture forms to bookkeeping, projects, invoices, and calendars. This is mostly used by service providers who have projects to keep track of. They offer a free plan where you can have up to 3 projects all the way up to the “unlimited” plan for $39 a month.

        MailGet

        – MailGet has different monthly and annual pricing plans starting from $29 which allows you to send unlimited emails to 10,000 subscribers. If you choose their monthly plan then you get extra 2 months for free for sending emails.

        CakeMail

        – Cakemail provides free 30-days trial period where you can send out 500 emails. It’s monthly plans starting from $8 for 0-500 mail, up to $119 for 25000 emails in a month if you pay in advance for one year you can get a 20% discount.

        Emma

        – Emma is the most youthful, attractive and easy-to-use email marketing service. This software meant for very stylish email marketing campaigns. It gives you the possibility to deliver emails to large auditory in just a couple of clicks. The main point is that it provides possibilities to deliver dynamic contents, which permits to deliver unique content to each subscriber, making it ultimately personalized.

        Monthly plans are quite large, smallest one from 2500 contacts, 15000 emails in a month and costs $49 (if the annual plan is selected). Also, you can pick up enlargements like PRO, PLUS, and PREMIUM, each gives you larger possibilities for your mailing campaigns. Well, it is a bit expensive if you are not using email marketing on a large scale.

        Get Response

        – The easiest Email Marketing in the World. You can import your contact list from your computer, or from other accounts, and group it for precise email targeting. Personal newsletter builder is a common customization tool, which permits to make very special emails. The pop-up solution for a sign-up form is clearly visible and simple instrument for gathering subscribers and much more.

        You get 30-days trial period, for selecting the best plan to match your needs perfectly. The smallest plan starts from $15 for one month where you can send emails to 1000 contacts.

        SendLoop

        – gives you a set of widgets and tools to increase subscription flow on your web page. Using these tools, you get full control of subscription process. You can also customize subscription form, adding some new options to group and segment your subscribers. One of the key features in the Sendloop is Marketing Automation.

        Pricing starts from $9 for 500 subscribers and unlimited mail delivery (sounds good)! If you have about quarter million subscribers, then monthly Sendloop plan would cost you $1245.

        Bronto

        – very user-friendly interface with smart designed report and analysis dashboard. Very interesting feature, provided by this platform, is Lifecycle Marketing. This is the tool, which permits to turn your cart abandoners and one-time buyers into repeat customers. This tool works like a reminder for cart abandoners (just like on amazon.com) and permits to drive post-purchase campaigns, as well as handling VIP and Loyalty programs.

        It doesn`t offer monthly plans, instead of this you are buying a one-year subscription with $995, this includes up to 60.000 emails for one year. Levels are adjustable.

        Benchmark Email

        – Benchmark Email gives its Built-in image editor. Edit your picture, or photo right from the email template editor. Forms are editable and fit perfectly for every single website architecture and interface. Simple contact list management, which you can segment and import your contacts.

        The pricing is very flexible: there is free starter plan, which allows you to send 14000 emails to 2000 subscribers monthly. Medium plan with unlimited emails to 600 subscribers you can buy worth $11.49.

        Moosend

        – A variety of templates and a huge variety of sign-up forms is a mandatory tool set for such platforms. The distinctive feature is the spam test. It’s about testing your mail with the spam filters, thus your message wouldn’t arrive directly into a junk folder. Use inbox preview to adjust your message. Most of all, Moosend provides smart statistics, it’s not analyzing only how many emails reached the target, but also you get information about devices used to open your messages.

        The price tag starts from $25 for up to 5000 subscribers. If you are an occasional sender, then you can select the best matching plan for you worth just $1. Moosend gives you 6-month free trial period.

        Campaign Monitor

         

        Something about this company just didn’t sit right with me. To many underhanded (though in no way “forbidden”). It’s just my opinion, but…I couldn’t just go to their website click on the “We cost this much” button like I found on all of the other sites. No, I had to create a “free trial” maybe then I could see how much it costs per month, but no. Giving them my name, email, and creating a password wasn’t enough payment for getting the cost. Then I had to click “Upgrade” and pretend to buy it just to find out how much it was. Then I landed on the information that I showed you above. THEN, and about this time I’m thinking this is so not worth it. Nobody is going to go through all of this when they could have already found out how much an hour and a half ago…and only then do you hit this page:

        Subscribers

        0 – 500 subscribers

        501 – 2,500 subscribers

        2,501 – 5,000 subscribers

        5,001 – 10,000 subscribers

        Basic

        $9
        2500 emails

        $29
        12,500 emails

        $49
        25,000 total emails

        $89
        50,000 emails

        Unlimited

        $ 29
        Unlimited campaigns & automation
        5,000 transactional emails
        $ 59
        Unlimited campaigns & automation
        25,000 transactional emails
        $ 99
        Unlimited campaigns & automation
        50,000 transactional emails
        $ 149
        Unlimited campaigns & automation
        100,000 transactional emails

        Premiere

        $ 149
        Unlimited emails + phone support
        5,000 transactional emails
        $ 149
        Unlimited emails + phone support
        25,000 transactional emails
        $ 149(not a typo)
        Unlimited emails + phone support
        50,000 transactional emails
        $ 249
        Unlimited emails + phone support
        100,000 transactional emails

         



         

        Engagebay

        I will admit I’m new to this company but I am already so impressed! I will keep you updated about this new service. Give it a try I’m sure you’ll be as blown away as I am!


         

        Pricing


         

        Are you looking for an economical alternative to Click Funnels or InstaPage? Check out this review of Thrive Leads

      •  

         

        In conclusion, having a clear picture of what want will keep you from getting something that you don’t when it comes to email service providers…or cheeseburgers! Just sayin’

        Do you want to know an easy way to create beautiful newsletters in Mailchimp and many other email service providers?

        Here are the step-by-step directions! If you have any problems you can always email me at Rena@theblogging.com or use that handy-dandy form on the right-hand side that says “talk to me”

        1. Create your newsletter any way you would like on a WordPress blog post page and then click on the HTML view. Copy all the code.
        2. Log into Mailchimp and choose Create Campaign.
        3. Choose the simple one column look.
        4. Where you put your text or images, click on the little icon in the menu bar that looks like the less than and greater than sign next to each other.
        5. That will turn your writing area into an HTML coding area.
        6. Paste your code.
        7. Your post should come up beautifully, with all the photos and headings formatted exactly as you had on your blog.
        8. Then hit send!
        9. To make the process even faster, create a template that has your header, your social share buttons, social follow buttons, and then the HTML area.

        Do you know of any great email sending hacks that you can share? If so leave them in the comments below! What is your email service provider and how would you rate them overall?

         

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