Welcome to the third in our “Women In Biz All Around WordPress” feature that will run the 1st Sunday of every month. It’s a new series where we spotlight amazing women and the ways in which they have used WordPress to spread their message, sell their products, or provide valuable services.

The hope is to inspire other midlife women to build their online businesses and find what we’re all looking for; financial freedom, a lifestyle they love, and excitement they may have been missing! All of these women are clients of mine who have inspired me over the years and I think they will inspire you as well.

This month I want to introduce you to a woman that I both admire and envy a little! She’s an accomplished writer, with many books under her belt. Books such as Frozen Dinners, Midlife Cabernet & Menopause Sucks. She’s a “verified funny lady” who’s MRI fart was literally heard around the world!

She uses WordPress to sell her books, keep her readers updated, & promotes her speaking gigs on her website ElaineAmbrose.com. She has managed to make midlife fun again! She leads a life that most would envy but is as down to earth as your next door neighbor! I met Elaine personally a few years ago at a conference and enjoyed her self-deprecating sense of humor and friendliness.

A few years later our paths crossed again when she was looking to redesign her site and fix some issues that were driving her batty. I’m happy to say that we took care of her issues and she’s been a loyal client in my luxury maintenance program ever since

And here’s Elaine!

Tell us a bit about yourself, Elaine:

I grew up near the farming village of Wendell, Idaho, population 1,000. I was bored with weeding potatoes and moving sprinkler pipes, so I started writing short stories at age 10 and had my first national publication at age 12. I majored in journalism at the University of Idaho and worked in television, advertising, and corporate communication. In 2008, I met an agent at a writers’ conference and signed a contract to write “Menopause Sucks.” I’ve written ten books and have stories in several anthologies. I live in Meridian, Idaho with a charming, patient guy I call Studley. We have four grown children and five grandchildren.

What made you first decide to build a blog or website? How long have you had your site?

I started my publishing website in 2003 for Mill Park Publishing as a way to promote my books. In 2008, I started the personal website with ElaineAmbrose.com. It’s evolved several times, and I’ve published more than 610 blog posts. I use the site to promote my books, speaking events, and writing workshops.

What is your niche?

I love writing humor. I dabble in current events with mixed results. My audience wants to laugh, and so do I.

Of all of your blog posts or pages on your site which is your favorite?

My favorite blog post is “Don’t Fart During an MRI.” The essay was published on the Huffington Post in 2014 and went viral with more than 800,000 “likes.” It was published in six different languages around the world. Other humorous blog posts have won national writing awards from BlogHer and from the National Society for Newspaper Columnists and Bloggers.


What is your favorite social media platform and why?

I’m most active on Facebook because all my friends are there. I also like Twitter, Instagram, and LinkedIn. I like the WordPress feature that enables inclusive distribution.

Do you find WordPress easy to maneuver or do you avoid the back end like the plague?

Technology is complicated for old, creative writers. It took a long time for me to learn how to insert links, photos, or videos into my blogs, but I was giddy as a pig in warm mud after I learned how to do it.

Is your site a business that makes money or a passion that makes your heart sing?

My books make money. My blogs make people laugh, or at least smile.

If you use your site for business what do you sell or what service do you provide?

Books, writing retreats, and speaking gigs

What is one thing you’d like people to know about you?

I intend to live happy so I don’t die crabby.

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